KAIYA FRAVEL
Graphic Design and Marketing student at Florida Gulf Coast University.
I specialize in branding and promotional design with a strong focus on illustrative visuals. My approach combines strategic thinking with creative execution to develop compelling and cohesive brand identities. I believe design is a powerful tool for communication, and my work reflects a thoughtful balance of artistry and purpose. Through my portfolio, I aim to showcase how visual storytelling can enhance brand presence and engagement.
Florida Gulf Coast University
Seeking a bachelor's of Digital Media Design, minor in Marketing
Indian River State College
Associates Degree
St. Lucie West Centennial High School
EDUCATION
SKILLS
Adobe Creative Suite
Canva
Wix
Google Slides
Microsoft Office
PORTFOLIO
01
CAT NAP CAFE
Cat Nap Cafe is a cozy, inviting cat cafe that blends relaxation with feline companionship. For this project, I designed a charming and playful logo that captures the cafe’s warm and whimsical atmosphere. I also developed a cohesive brand identity that reflects the cafe’s mission of providing a peaceful retreat for cat lovers. Additionally, I created promotional materials such as menus and merchandise designs to enhance the cafe’s presence and appeal.
02
8-BIT HALL OF FAME
The 8-Bit Hall of Fame banner was designed to capture the nostalgia and adventure of classic retro gaming. Inspired by the aesthetics of vintage 8-bit RPGs, the artwork features a pixelated fantasy landscape with a castle, a lone hero, and a bold, sword-themed logo. The limited green color palette evokes the look of early handheld consoles, reinforcing the store’s dedication to retro gaming culture. This design creates an immersive and nostalgic atmosphere, making it a perfect centerpiece for the store.
03
PANTRY PAL
Pantry Pal is a sustainability-focused app designed to reduce food waste by helping users make the most of their ingredients. As part of this group project, I created promotional materials to encourage app downloads and raise awareness about food waste and sustainability. My designs emphasized the app’s convenience and eco-friendly impact, using engaging visuals and clear messaging to inspire users to adopt more sustainable cooking habits.
04
05
LIL' BIRDIE POTTERY
For Lil' Birdie Pottery, I developed a cohesive branding identity that reflects the handcrafted, organic nature of the company. I extended this branding across various promotional materials, including stationery, packaging, tools, and collateral, ensuring a consistent and recognizable visual style. Earthy tones and hand-drawn elements were used to emphasize the artisanal and nature-inspired essence of the brand. This project showcases a balance of elegance and warmth, making Lil' Birdie Pottery’s identity as inviting as its handmade ceramics.
BUNYIP SODA
Bunyip Soda is a bold and adventurous beverage brand inspired by the legendary Bunyip from Australian folklore. Designed for the Australian market, the packaging features vibrant, eye-catching colors that reflect the unique fruity flavors. Each can showcase a hand-drawn Bunyip illustration, giving the brand a wild and mysterious edge. The bold typography and textured background add to the soda’s playful yet daring personality, making it stand out on the shelf. This design merges mythology with modern branding to create a refreshingly unique soda experience.
